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IT training · Identity, Campaign

Cyberskills.

A confident identity and campaign that makes a career in tech feel reachable.

Client
Cyberskills
Sector
IT training
Scope
Identity, Campaign
Year
[Year]
Cyberskills street banners reading Learn IT. Build your career in tech.

The challenge

Tech training is a competitive, promise-heavy market. Cyberskills needed to cut through on the street and online, and speak to people who want a better career, not just a certificate.

What we did

01

Message

Learn IT. Build your career in tech. A plain promise in the learner's language, built for banners, social and search ads alike.

02

Identity

A bold, digital-native look with high-contrast type that holds up at street scale.

03

Campaign

Outdoor banners, social assets and enrolment materials rolled out as one campaign.

The result

[Headline result, e.g. +00% course enrolments]

[Client quote, one or two sentences]
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